Scandalous! Explosive! Olive oil?
In "Extra Virginity: The Sublime and Scandalous World of Olive Oil,"Tom Mueller explains, in often riveting detail, how the olive oil trade has sometimes mirrored the international drug trade and how the "extra virgin" label may be deceiving or a flat-out lie in some cases.
The book has garnered applause from many foodies and critics, including the folks at USA Today, which recently named it a top pick .
For those wondering what any of this has to do with Temecula, the city is home to the Temecula Olive Oil Company, a homegrown business that sells its oil all throughout the state and internationally.
~San Diego Union-Tribune- See full article
In the News
AMERICAN food lovers have long taken for granted that only olive oils from the Mediterranean are worth buying — preferably with an olive tree, an Italian flag and some words like “authentic cold pressed” on the bottle.
But in the last decade, California producers have mounted a major new effort to bring back the domestic olive oil industry, planting thousands of acres, building new mills and producing oils that can be fresher, purer and cheaper than all but the finest imports.
~The New York Times - See full article
Driving out to Aguanga just after sunrise, I counted nine hot-air balloons rising above the farmland. From wineries to Applebee’s, equestrian training grounds to Motocross superstars, this hot and fertile swatch of southern Riverside County is a study in contrasts. But 18 miles east of Temecula, there’s a sweet-smelling little corner called the Temecula Olive Oil Company.
The Temecula Olive Oil Company is a small and picturesque ranch with seven acres of mission olive trees, though the company manages more than 120 acres in total. Small gardens of herbs, flowers and seasonal vegetables welcome visitors with bright colors and heady scents, and pale purple wisteria and grape vines share climbing space around a covered tasting area.
~San Diego City Beat- See full article
One day last summer my husband and I were wandering around Old Town San Diego. As we walked through the Plaza del Pasado, a newer part of Old Town that we hadn't visited, we happened upon a shop that housed the Temecula Olive Oil Company.
The shop is warm and charming, and upon entering the store we were invited to participate in an olive oil and vinegar tasting. Being people who like to try new things, we enthusiastically agreed to join in.
The products we tasted were all high quality and very delicious. The store offers not only varieties of limited quantity olive oils and vinegars, but yummy spreads and dips.
~As seen in Yahoo! Voices- See full article
About a year ago, Elizabeth and I were in San Diego for a wedding. We flew out on Friday for a Saturday ceremony, and we gave ourselves the luxury of two additional days. On one of those days, we drove about an hour north of San Diego to the Temecula Valley, a wine-producing region that is coming into its own in terms of quality, reputation and approach. We spent a beautiful day tasting our way along a stretch of road that boasts more than a dozen wineries in close proximity to one another.
At some point in the course of our tastings, we saw an ad for something called the Temecula Olive Oil Company. Intrigued by the prospect of artisanally produced olive oil, we resolved to check it out at the end of our tasting tour. So we drove back along Rancho California Road and crossed Route 15 (our way back to San Diego), at which point we found ourselves on a picturesque street in Old Town Temecula. There, among shops like The Country Porch, Olde Town Mercantile and the House of Jerky, we arrived at the Temecula Olive Oil Company.
~Capital Spice- See full article
Which olive oil do you use? Do you have more than one in the pantry? All olive oils are different and each one, like good wine, has a unique flavor profile.
As you may know, Olives are grown all over the world : France, Portugal, Greece, Morocco, Algeria, Tunisia, Turkey, Egypt and, of course, Italy. Our own growers in California produce wonderful olive oils, too.
As a Personal Cook and Cooking Instructor, I am always curious about new ingredients, new flavors. Last, Saturday I drove into Old Town Temecula to some Olive Oil tasting at the Temecula Olive Oil Company where they grow and crush their own olives for a variety of products.
~Celine's Cuisine- See full article